The assessment of client satisfaction in the insurance sector (Articolo in rivista)

Type

• Prodotto della ricerca (Classe)
• Articolo in rivista (Classe)

Label

• The assessment of client satisfaction in the insurance sector (Articolo in rivista) (literal)

Anno

• 2011-01-01T00:00:00+01:00 (literal)

Alternative label

• Coviello Antonio; Di Trapani Giovanni (2011)
  The assessment of client satisfaction in the insurance sector
  in Economy & Business
  (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#autori

• Coviello Antonio; Di Trapani Giovanni (literal)

Pagina inizio

• 409 (literal)

Pagina fine

• 417 (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#altreInformazioni

• The aim of this paper is to discuss the client satisfaction assessment's role in the insurance industry. In the paper we describes how the customer portfolio analysis suggests that customer retention (the measure of detention or \"preservation\" of existing customers) have a strong impact on the profit levels of insurance companies, especially after the liberalization of car tariffs (mass market for insurance products is the best) which made the loyalty of the customer base even more important. In a becoming highly competitive market is no longer sufficient to grow only in premium volume; in fact the Italian insurance business in the coming years, according to the analysis of many economic institutions and insurance, will double. (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#numeroVolume

• 5 (literal)

Rivista

• Economy & Business (Rivista)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#note

• Info Invest Ltd N. BG2011-ISP-EB-5-ISSN-133-2555 (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#affiliazioni

• IRAT - Istituto di ricerche sulle attività terziarie (literal)

Titolo

• The assessment of client satisfaction in the insurance sector (literal)

Abstract

• The aim of this paper is to discuss the client satisfaction assessment’s role in the insurance industry. In the paper we describe how the customer portfolio analysis suggests that customer retention (the measure of detention or \"preservation\" of existing customers) would have a strong impact on the profit levels of insurance companies, especially after the liberalization of car tariffs (mass market for insurance products is the best) which made the loyalty of the customer base even more important. In an increasing highly competitive market is no longer sufficient to grow only in premium volume; in fact the Italian insurance business in the coming years, according to the analysis of many economic institutions and insurance, will double. (literal)

Prodotto di

• Innovazione e creazione del valore (IC.P05.012.001) (Modulo)
• Istituto di Ricerca su Innovazione e Servizi per lo Sviluppo (IRISS) (Istituto)

Autore CNR

• ANTONIO COVIELLO (Persona)
• GIOVANNI DI TRAPANI (Unità di personale interno)

Insieme di parole chiave

• Parole chiave di "The assessment of client satisfaction in the insurance sector" (Insieme di parole chiave)

Incoming links:

Prodotto

• Istituto di Ricerca su Innovazione e Servizi per lo Sviluppo (IRISS) (Istituto)
• Innovazione e creazione del valore (IC.P05.012.001) (Modulo)

Autore CNR di

• ANTONIO COVIELLO (Persona)
• GIOVANNI DI TRAPANI (Unità di personale interno)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#rivistaDi

• Economy & Business (Rivista)

Insieme di parole chiave di

• Parole chiave di "The assessment of client satisfaction in the insurance sector" (Insieme di parole chiave)