The customer satisfaction in the insurance industry (Contributo in volume (capitolo o saggio))

Type

• Contributo in volume (capitolo o saggio) (Classe)
• Prodotto della ricerca (Classe)

Label

• The customer satisfaction in the insurance industry (Contributo in volume (capitolo o saggio)) (literal)

Anno

• 2012-01-01T00:00:00+01:00 (literal)

Alternative label

• Coviello A. - Di Trapani G. (2012)
  The customer satisfaction in the insurance industry
  in European Business Research Conference Proceedings 2012, SSRN, 2012
  (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#autori

• Coviello A. - Di Trapani G. (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#url

• http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2144684 (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#titoloVolume

• European Business Research Conference Proceedings 2012, SSRN (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#pagineTotali

• 12 (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#affiliazioni

• IRAT CNR (literal)

Titolo

• The customer satisfaction in the insurance industry (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#isbn

• 978-1-922069-09-2 (literal)

Http://www.cnr.it/ontology/cnr/pubblicazioni.owl#autoriVolume

• World Business Institute (literal)

Abstract

• Customer satisfaction with a company's services is often seen as the key to a company's success and long-term competitiveness. The insurance industry is getting a lot of attention as Customer satisfaction. In the context of relationship marketing, customer satisfaction is often viewed as a central determinant of customer retention. The overall purpose of this article is to develop a conceptual foundation for investigating the customer retention process, with the use of the concepts of customer satisfaction and relationship quality. Customer satisfaction is a key metric for insurance companies to monitor in order to gauge which areas of their customer service are strong and which areas need improvement in order to maintain or increase their membership base. (literal)

Prodotto di

• Istituto di Ricerca su Innovazione e Servizi per lo Sviluppo (IRISS) (Istituto)

Autore CNR

• GIOVANNI DI TRAPANI (Unità di personale interno)
• ANTONIO COVIELLO (Persona)

Insieme di parole chiave

• Keywords of "The customer satisfaction in the insurance industry" (Insieme di parole chiave)

Incoming links:

Prodotto

• Istituto di Ricerca su Innovazione e Servizi per lo Sviluppo (IRISS) (Istituto)

Autore CNR di

• ANTONIO COVIELLO (Persona)
• GIOVANNI DI TRAPANI (Unità di personale interno)

Insieme di parole chiave di

• Keywords of "The customer satisfaction in the insurance industry" (Insieme di parole chiave)